USANA Reaches 5.6 Million Readers with USA Today

USANA Reaches 5.6 Million Readers with USA Today



USANA could reach more than 5 million readers with an advertisement it has placed in the October 7, 2005 issue of USA Today! The ad is part of a Direct Selling Association campaign to promote awareness and interest in home-based businesses. Our message is sure to resonate with readers across the nation and inspire them to find out more about the USANA opportunity. (See advertisement above)

USA Today holds a key audience for increasing awareness of the direct selling market:
1.8 million women (the largest female audience in print)
Two-thirds of USA Today’s readers are ages 25–54
Median household income is about $79,000
Many of USA Today’s readers are self-employed or work part time
Female readers are career-minded, goal-driven, socially active, and family-oriented
USA Today is only available in the United States but there is definitely something to be said about word of mouth—especially in our industry! Use this advertisement to start a conversation with all your prospects.

Check out why USANA is the talk of the town! www.brendalilly.usana.com & www.buildincome.net/bdl